Local businesses are the heart of communities across Canada

Local newspapers supporting the “Buy Local” movement

The same day that the Winnipeg Free Press carried news of Franklin Roosevelt’s death, its advertising included a local store offering bologna for 21 cents a pound.

As I look at that April 1945 edition, I often wonder which information readers found more valuable – the death of a world leader or a bargain at a local meat shop. Chances are it was the bologna. Readers have always trusted their local newspapers for information relevant to their lives. Much of that information is contained in ads from local retailers.

The classic definition of a good newspaper is “a community in conversation with itself.” Smart local advertisers have always known they want to be in on that conversation. Those of us involved in publishing newspapers have always been proud of our relationships with local advertisers – relationships that make our communities stronger.

That is why we are now running our own ads to show our pride and encourage readers to show their support for their communities by shopping locally.

Local businesses are the heart of communities across Canada. Most residents choose to “Buy Local” when given the choice. When a consumer supports local business owners there are advantages and benefits for everyone. Local businesses enhance communities, connect and support residents socially and enhance employment and the economy by circulating dollars between businesses. Significantly more money stays in a community when purchases are made at locally owned businesses thanks to the ripple effect that contributes to the health of our Canadian communities.

Local newspapers are supporting the “Buy Local” movement with a new program that recognizes proud advertisers throughout the paper and on our websites with “Local Matters” ads.

Local businesses are being encouraged to show their support for local by displaying Proud Advertiser stickers in store windows.

Together we can boost our local economies by supporting the local businesses that support the local newspaper – and that’s no baloney.

Bob Cox is the chair of the board of News Media Canada and publisher of the Winnipeg Free Press.

Just Posted

Red Deer resident releases a set of inspiring new titles

Bev Burton excited to share her story via Create Your Calm Waters and Arise & Shine

National Impaired Driving Enforcement Day is May 18th

Alberta RCMP participates in Canada Road Safety Week during Victoria Day long weekend

‘Shop Stettler’ awareness campaign is underway

Promotional campaign runs through to June 8th

Unveil Studio’s new project, Dream, explores meaning and purpose

The episodic series, shot by Matt and Dan Kooman, consists of inspiring stories from around the world

Stettler’s own Dacia Gramlick performs June 8th at the Stettler Alliance Church

Gramlick heads to Salzburg, Austria in July for an exciting learning opportunity

UPDATE: B.C. pilot killed in Honduras plane crash

The crash happened in the Roatan Islands area, according to officials

Authorities warn out-of-control wildfire could cut northern Alberta town’s electricity

Alberta Transportation has closed Highway 35 south of High Level due to the fire

‘Rope-a-dope’: Environmentalists say Alberta war room threat won’t distract them

Those against Alberta Premier Jason Kenney aren’t worried about promise to fight critics of energy industry

Almost $13 million to be paid to Grande Prairie hospital subcontractors, others

No reasons for the Court of Queen’s Bench order were released

Canada’s parole officers say correctional system has reached breaking point

About half of Canada’s federal parole officers work inside penitentiaries and correctional institutions

Speed, alcohol considered factors in deadly Calgary crash: police

Two female passengers in the Corolla, aged 31 and 65, died at the scene

Montreal researchers create audible hockey puck for visually impaired players

Three years ago, Gilles Ouellet came up with the idea for a puck that makes a continuous sound

‘What’s your number?’: Advocates urge Canadians to check their blood pressure

May 17 is World Hypertension Day, marked to spread awareness on the risks of high blood pressure

National Impaired Driving Enforcement Day is May 18

Alberta RCMP participates in Canada Road Safety Week during Victoria Day long weekend

Most Read