Stettler’s Canadian Tire launched the company’s Jumpstart program recently – a terrific means of supporting local sports organizations.
Donations will be taken at the store through the entire month of September, and all donations stay local.
“We are new to Canadian Tire Stettler,” said TK Roach, who owns the store along with his wife Christina.
“This is our first chance at owning a Canadian Tire store. And today, we are here to support our Canadian Tire Jumpstart program – we are helping with kids’ inclusion, and also helping kids to be involved in sports.”
“It’s also about giving them the ability to get involved if perhaps they can’t afford to get into sports or by helping them to get the equipment and the supplies that they need,” he explained.
The Roachs hosted an awareness-building event complete with a BBQ on Sept. 11 at the local store.
TK said community sports organizations can also apply to Jumpstart for assistance.
“We’ve also built Jumpstart parks across Canada now – in every single province across the country. Those parks are designed for all kids to participate no matter what their abilities are.
“COVID has been hard on everyone, and it’s definitely been hard on kids,” he added. “So this is also about trying to get those small, grassroots programs up and going again and then the kids can hopefully again take advantage of those programs,” he said, adding that various initiatives to support Jumpstart will be held in the store through the month as well including draws and raffles.
And of course, cash donations for Jumpstart are always welcome.
As the Jumpstart web site points out, the program offers, “A chance to boost (youth) self-esteem. A chance to nurture their creativity and help them do better in school. It’s a chance to connect them to their communities, so they can be a part of something bigger.”
Meanwhile, the Roach family hails originally from Ontario, and have both been with the company for many years.
“We are super happy to be here in Stettler – we love it.”