Stettler Canalta and Ramada hotels came together for the first time to initiate a food drive, Jam the Ram on Thursday, Nov. 26 at Sean’s No Frills in partnership with the local radio Q93.3, as they aspired to fill an entire Dodge Ram with food donations, besides all cash proceeds from hot dogs and pop.
“This is the first time we have done a food drive, but we are hoping to turn this into an annual event if not more frequently,” said Brandi Page, general manager, Canalta Hotel. “Right now with the way our economy is, the food bank needs more help then ever before.”
“We contacted Sean Nolls to see if we could use the No Frill’s parking lot, contacted Kelly Hicks at Dodge to see if we could borrow a truck, and then contacted Vicki Leuck at Q93.3 to see if they could be live on location with us to help get the word out,” said Page. “The Canalta designed and printed all of the posters and Shannon from the Ramada and I put them up around town.”
According to Page, the food drive was a success.
“With the help of the community we were able to pack the entire box of the Dodge Ram, as well as half of the back seat, and raised more than $500.00 in cash donations, and for our first time doing this I think it turned out great,” added Page. “I think with a little more advertising, I believe that next time we can bring in even more food.”
Sean’s No Frills helped out too, besides allowing event space, they donated all the pop for the event and food items for the truck.
“The only change I would suggest would not be with the food drive itself, it would be awareness of the needs of the food bank all year round, as we are always aware of their needs seasonally, we need to look at the bigger picture, and realize that there are people in need every day, and keep it front and centre for people throughout the year,” said Nolls.